Freelance Campaign Copywriter Job at Ideapeddler, Austin, TX

  • Ideapeddler
  • Austin, TX

Job Description

Campaign Copywriter

Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support destination, tourism, hospitality, and place-based marketing initiatives.

We are looking for a builder. Someone who understands agency life, can work quickly, and knows how to take a partially developed concept and expand it into a campaign.

This role is less about creating the original strategy and more about helping bring strategic and creative ideas to life through language.

Additional consideration will be given to candidates with destination, tourism, hospitality, hotel, resort, or travel industry experience.

Experience
  • 4–7 years of advertising agency experience
  • Portfolio demonstrating campaign development and advertising work
  • Experience developing headlines, campaign extensions, and messaging systems
  • Hospitality, destination, travel, tourism, lifestyle, or experience-based brands preferred
What You'll Do
  • Develop campaign headlines and advertising copy
  • Create hooks, messaging territories, and campaign extensions
  • Build tone-of-voice systems and messaging frameworks
  • Expand strategic and creative concepts into executable campaigns
  • Develop multiple routes, options, and variations
  • Write across digital, print, social, video, outdoor, experiential, and presentation formats
  • Support Creative Directors and Strategists throughout concept development
The Right Candidate

You are comfortable receiving:

  • A strategic insight
  • A campaign territory
  • A positioning statement
  • A creative concept
  • A rough idea on a whiteboard

And turning it into:

  • Headlines
  • Hooks
  • Messaging frameworks
  • Campaign extensions
  • Tone systems
  • Advertising executions
  • Long-term campaign language

You are not expected to lead the strategy.

You are expected to help build the work.

You know how to generate options, explore possibilities, and help ideas become campaigns.

Portfolio Requirements

Please submit:

  • Portfolio website or PDF
  • 3–5 examples of advertising campaign work
  • Examples demonstrating headline development and campaign expansion
  • Brief description of your role on each project

Job Tags

Similar Jobs

AAS Locum Tenens

Physician (MD/DO) - Surgery - Orthopedic in Omaha, NE Job at AAS Locum Tenens

 ...Doctor of Medicine | Surgery - Orthopedic Location: Omaha, NE Employer: AAS Locum Tenens Pay: Competitive weekly pay (inquire for details) Start Date: ASAP About the Position A leading private orthopedicand neurosurgical practice in Omaha, Nebraska... 

PFG Customized

Shuttle Driver Job at PFG Customized

 ...and interstate local, over-the-road (OTR), shuttle, and overnight and drive and drop routes for the purpose of delivering and/or unloading food and food related products to customers in a safe and timely manner and in accordance with Department of Transportation (DOT)... 

MLee Healthcare Staffing and Recruiting, Inc

Administrative Medical Assistant (MA) - Front Office Job at MLee Healthcare Staffing and Recruiting, Inc

 ...Administrative Medical Assistant (MA) - Front Office Milroy, MN $34,999 - $42,099 a year Job Type: Full Time Job Summary: This role provides essential office support by implementing and maintaining administrative systems, procedures, and policies to ensure smooth... 

RH-USA Inc

Interior Design Assistant Job at RH-USA Inc

 ...RH Designer RH at its core is about taste, and we believe the idea of scaling taste is large and far reaching. The RH brand attracts...  ...project's lifecycle in collaboration and partnership with RH Interior Design. They are innovators with an entrepreneurial spirit and... 

Express Employment Professionals Defunct

Employment Specialist Job at Express Employment Professionals Defunct

 ...people-focused, and passionate about making a difference in others' lives? Join one of the top staffing agencies in the countryExpress Employment Professionalsand help us connect great people with great companies!About Us:At Express Employment Professionals, we...